Swiss Solidarity is a foundation, started as an initiative of the Swiss public media SRG SSR | Partnership & collaboration
SRG SSR
Swiss Solidarity originated in 1946 from a radio show in western Switzerland – the first fundraising campaign was for the benefit of the orphans of World War II. The idea became more and more successful, and in 1983, Swiss Solidarity was granted the status of a foundation initiated by the Swiss Broadcasting Corporation SRG. Today, Swiss Solidarity is a foundation that raises funds for humanitarian relief projects and works with the SRG SSR.
On national solidarity and fundraising days, Swiss Solidarity demonstrates just what is meant by «idée suisse»: The solidarity and support of Switzerland’s entire population. This is only possible because the SRG SSR idée suisse supports Swiss Solidarity with its free broadcastings. Swiss Solidarity itself is – with a few exceptions – not a relief organization, but rather a solidarity network, cooperating with 25 relief organizations.
Additionally, the company’s entities SRF, RTS, RTR, RSI are all represented in the foundation board.
SRG SSR
Swiss Solidarity is a foundation, started as an initiative of the Swiss public media SRG SSR.
SRG SSR
Swiss Solidarity is a foundation, started as an initiative of the Swiss public media SRG SSR.
SRG SSR
Swiss Solidarity is a foundation, started as an initiative of the Swiss public media SRG SSR.
SRG SSR
Swiss Solidarity is a foundation, started as an initiative of the Swiss public media SRG SSR.
Swiss Post
A decade-long cooperation links Swiss Solidarity to the Swiss Post.
For fund-raising campaigns, Swiss Post pays the fees involved in transferring funds to the Swiss Solidarity postal account. Free inpayment slips are available in all post offices in Switzerland. Donors can also donate directly to Swiss Solidarity via Postomat as part of a donation drive. In addition, Swiss Post is absorbing the technical costs associated with donating via text message. Thanks to its services on behalf of Swiss Solidarity, Swiss Post is helping the aid organization to keep administrative costs to a minimum.
A national fundraising day is unthinkable without the means of Swisscom: In six regional fundraising centers, provided by Swisscom as well, between 120 and 150 phone lines are in use. This meant that, at the Tsunami’s fundraising day, over 70’000 calls were managed. On fundraising days, this service is free of charge.
The internet as a means of communication is vital for Swiss Solidarity, too. Therefore, Swisscom supports Swiss Solidarity’s web presence year after year with a considerable contribution. Swisscom (formerly PTT) has been an abiding partner for Swiss Solidarity for over sixty years.
Keystone
As the well-known saying goes «One picture says more than a thousand words». Thanks to cooperation with the internationally operating Swiss picture agency Keystone, Swiss Solidarity always has rapid access to the latest pictures from disaster and crisis regions during its fundraising campaigns.
The Keystone picture agency takes a Swiss view of our country and the world. A team of 21 photographers throughout Switzerland as well as international partner agencies ensure that no current event is missed. Keystone has an almost unending store of material on Swiss social history (around 11 million archive images).
